This is part 1 of a 2-part series on Adobe. For part 2, click here. In 2011-12, Adobe made the decision to replace priority licenses with a software-as-a-service model. Customers would no longer buy its iconic software suite and own it for life. Instead, customers would pay a monthly subscription to access the suite in […]

With companies like Uber transforming the way people travel, it is more important than ever for car-makers to innovate. Ford is an interesting case, representing the dynamics of business transformation in the rapidly-changing automotive industry. In this article, we examine Ford’s innovation shift, particularly the turnaround efforts that followed the economic crisis of 2008. These […]

In today’s software-driven economy, companies require talented employees who work at the intersection of business, design and technology. By leveraging top talent that understand how great products are made, companies can build products that people love. One important function that stands at the nexus of business, design technology is product management. In fact, the role […]